PRINCIPAL, EXPERIENCE DESIGN
I turn business problems nobody has framed yet into experiences that work.
DISCOVER MORE01 / Experience
A career defined by curiosity, crossing borders, and building what matters.
I lead cross-functional teams to build experiences people trust and systems that travel across markets. Every part of this section is editable in the normal WordPress editor.
About me02 / Approach
From ambition to alignment. From alignment to impact.
Global campaign & performance marketing
Performance at scale across markets, from acquisition strategy to the creative that carried it.